This position owns the strategy and execution of demand generation programs and integrated marketing campaigns for all market segments and key target audiences. It includes responsibility for creating, deploying, and managing persona-based and ABM-targeted programs, generating and nurturing leads to accelerate the pipeline and increase close ratios for sales. This role entails building a marketing mix of inbound and outbound programs, including but not limited to email, paid marketing and acquisition channels, ABM, SEM/SEO, direct mail, and digital advertising. It also has accountability for the development, execution, and measurement of demand generation programs that achieve growth objectives and addresses net new, retention, and incremental revenue targets.
Compensation and Benefits:
FullContact is the premier provider of SaaS-based identity resolution that empowers brands to improve their customer experience and authentically engage with consumers. Using a consumer-first approach with our product offerings, we aim to make relationships better and that starts with our employees. We offer excellent benefits for our teammates, including full medical and dental coverage, unlimited vacation time, and a generous stock option plan. You’ll join an innovative, enthusiastic team whose hard work helped us achieve recognition from the API awards, MarTech Breakthrough awards, and inclusion on the Inc. 5000 list for fastest-growing companies.
All offers of employment at FullContact are contingent upon clear results of a thorough background check. FullContact is an Equal Opportunity Employer. FullContact does not discriminate on the basis of race, religion, color, sex, gender identity, sexual orientation, age, non-disqualifying physical or mental disability, national origin, veteran status or any other basis covered by appropriate law.
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